Fubei Pet Food Shanghai Headquarters: Creating an Office Environment that Emphasizes Pet Friendly and Social Experience
Fubei Pet Food's Shanghai headquarters is located in Songjiang District, with a building area of approximately 20080 square meters and a total of 6 floors. The design revolves around the concepts of "office environment design" and "pet industry office environment design", integrating pet friendly, ecological technology, and shared vitality to create an open, efficient, free, and enjoyable workplace.
**First floor: Social and Reception Center**
The lobby creates a spacious atmosphere with geometric construction and light and shadow, and the combination of stacked stairs and ultra white glass handrails enhances the flow of space. The coffee bar and roadshow area continue the overall design language, adopting a curved roof and stepped seating to support small meetings, training, and salons, promoting interaction and communication. The conference center caters to both external reception and internal collaboration needs, emphasizing both practicality and aesthetics.
**Second floor: New experience of human pet co working**
This floor is the sub brand "Biele" office area, which has been designed with the concept of "pet friendly" from the beginning, encouraging employees to bring their pets to work. There is a dedicated leisure space for humans and pets, creating a comfortable environment for them to coexist. Open plan office areas emphasize natural lighting and visual transparency, balancing the needs of focus and collaboration. The space adopts the brand's iconic green color to enhance brand recognition and reflect the core values of "interaction, care, technology, sharing, vitality, and efficiency". Incorporating lightweight creative elements such as pet expressions into the wall creates a youthful and pleasant office atmosphere.
**Fifth floor: Integration of headquarters office and ecology**
The office of Fubei headquarters emphasizes low density and flexible openness, with indoor camping and leisure areas seamlessly integrated with green ecology. The use of color enhances spatial orientation and flexibility. The staircase area connecting the fifth and sixth floors creates a layered spatial experience with natural light and calligraphy works, allowing people to feel the fusion of time and art while walking.
**Customization of Office Furniture and Space Value**
The overall project fully embodies the key role of "office furniture customization" in achieving unity of function and style. From cascading stairs and curved reception areas to open office spaces and leisure furniture, they all serve free, efficient, interactive, and shared usage scenarios. Design a modern office environment that connects the daily lives of people and pets through spatial narrative, and creates a unique fit for the pet industry.