Haier Europe Headquarters: Reshaping Work Experience with Customized Furniture and Intelligent Offic

Haier Europe Headquarters: Reshaping Work Experience with Customized Furniture and Intelligent Office Environment





Lead designer: Federica Dolci
Project Management and Spatial Strategy: JLL
Address: Milan, Italy
Area: 5500 square meters (300 workstations, over 500 people)

Core keywords: office furniture, customized furniture, office environment, ecological work system, healthy and sustainable

Haier's European headquarters is built by the T é tris design team and located in the Green Building area of Vimercate Energy Park in Milan. Through customized furniture and flexible space design, the office environment is deeply integrated with natural and leisure scenes.

1. Office environment design: flexible and sustainable
Space layout: Spanning 5500 square meters across three floors, it features open workstations, collaborative areas, and quiet rooms to meet different work needs.
Customized Furniture: All office furniture is customized according to their functions and supports quick restructuring, such as adjustable height shared desks, modular conference tables, etc.
Ecological concept: Creating a healthy office environment and reducing carbon footprint through natural lighting, green walls, and sustainable materials.
2. Integration of brand and experience
Entrance area: Showcasing the Haier brand with stylish furniture and dynamic lighting, with a customized reception desk as the visual focal point.
Smart Plaza: As an operation center, equipped with intelligent office furniture (such as movable whiteboards and wireless charging desks), supporting hybrid office modes.
Product Experience Area: By customizing home scenes (kitchen, living room, laundry room), employees can immerse themselves in using Haier products and strengthen brand identity.
3. Support diverse work cultures
Administrative and Social Space: The leadership office area adopts high-end customized furniture, while the leisure area provides comfortable sofas and outdoor terraces to promote informal communication.
Technology integration: The conference room is equipped with interactive whiteboards and video conferencing systems, and furniture design balances functionality and aesthetics.

The collaboration between customized furniture and intelligent office environment at Haier Europe headquarters not only improves work efficiency, but also becomes a benchmark for showcasing brand innovation and sustainable concepts.